Collaboration with {CORRESPONDANCES DIGITALES]
Since 2018, the Institut d’Études Supérieures des Arts (IESA), cultural innovation campus, in collaboration with {CORRESPONDANCES DIGITALES], has organized the Rencontres de l’IESA, a series of conferences intended for professionals in the heritage and tourism sector.
After a well-noticed edition at the Monnaie de Paris in 2019, the third season of the Rencontres will take place on Tuesday, June 30, 2020.
Last year, the M2 Master in Cultural Heritage and Tourism students were able to share their favorites and their knowledge through short, original mediation talks throughout the evening around works from the collections or exhibitions of the Monnaie de Paris, as well as around the architectural site.
Carried out with the Heritage Incubator, they will take place at the Hôtel de Sully, headquarters of the Centre des monuments nationaux.
This series of meetings will be an opportunity to address the importance of the links between audiences and heritage institutions in fostering innovation. More than ever, we need meetings, sharing, feedback and reflection to help us, cultural players, get through the crisis we are experiencing.
Sixteen professionals (heads of cultural institutions, startup representatives, academics) will thus be invited to discuss various themes such as collaborative innovation with audiences, the role of data in managing a heritage venue and the recognition of digital skills within cultural organizations.
To register for the webinars:
- Meeting 1 (10:30-12:15): Designing an innovative project with audiences.
- Meeting 2 (14:00-15:30): Using visitor data to better manage your heritage activity.
- Meeting 3 (15:45-17:30): Recognizing digital and innovation skills within heritage organizations.
Loris Ternynck - Master’s in Heritage and Cultural Tourism, on the IESA Meetings:
What program are you in at IESA arts&culture?
Currently in the final year of the Master’s, I am completing a two-year program in Heritage and Cultural Tourism.
Can you introduce the 2020 edition of the “Rencontres de l’IESA ”?
Since 2018, IESA arts&culture students have organized the Rencontres de l’IESA with their professor Antoine Roland, founder of {Correspondances Digitales].
In 2020, the third edition will bring together more than 100 heritage and culture professionals at the prestigious Hôtel de Sully, headquarters of the Centre des monuments nationaux, whose Incubateur du Patrimoine is the main partner of the event.
Innovation is at the heart of these meetings, which will address three current themes questioning the practices of cultural professionals, namely audience involvement in project design, visitor data and data related to their usage, and the recognition of the skills required.
What are the highlights of this edition?
Researchers, conservation attachés, heads of digital units, monument administrators, entrepreneurs: the meetings will bring together 17 expert speakers who will share their experiences with the public and students to collectively reflect on best practices and the possibilities offered by innovation. For the first time, a journalist specializing in culture will moderate all the discussions, and a participatory workshop will be offered around the visitor journey, to identify its potential for data use. In addition, the lunch will allow attendees to meet innovative startups in a friendly setting.
What was your role in this event?
Appointed project manager, my main role was to ensure good coordination of the students’ collective work, adherence to deadlines, and the centralization of exchanges between Antoine Roland and my classmates to ensure efficient internal communication on the project. I also designed the event’s visual identity, which I adapted across various media (digital and print), worked on the communication plan, took part in the search for partnerships, and helped prepare the talks. Les Rencontres allowed me to build up my skills in event organization and deepen my knowledge of digital, a subject I am passionate about!
