Are you passionate about history, heritage, and the enhancement of regions? Do you want to connect audiences with culture? Or are you more into strategy and development?
IESA arts&culture offers three Masters focused on the enhancement of heritage and cultural institutions. There is one for everyone, with their own specialization. Here is a guide to help you choose the one that best fits your plans!
You love old stones, natural sites, and promoting local heritage…
The Master in Cultural Heritage Development is made for you!
History, monuments, museums, and natural sites fascinate you and you want to bring them to life through cultural projects: this master’s is ideal. It trains experts in the management and promotion of tangible and intangible heritage, with a strong dimension of regional development and cultural tourism. You will learn to design and lead projects that energize regions and make them attractive while respecting sustainability and diversity issues. Thanks to this program, you will be able to work in local authorities, museums, heritage sites, or even launch your own project as a heritage entrepreneur.
Career Examples
- Project officer in a local authority
- Cultural project manager
- Regional civil servant specialized in culture
- Communications manager for a heritage site
- Tourist office director
You enjoy contact with people and want to create a link between culture and all audiences…
The Master in Cultural Mediation and Audience Development is made for you!
This program is for those who want to make culture accessible to everyone, whether in a museum, a festival, a music venue, or a cultural institution. At the heart of the job: designing initiatives to attract and retain audiences, especially those far removed from culture. You will learn to understand audience expectations, create interactive and innovative experiences, and carry out projects promoting inclusion and diversity. This master’s offers real expertise in cultural engineering and in managing projects dedicated to mediation.
Career Examples
- Head of cultural mediation for a region or an institution
- Audience development officer
- Head of cultural and educational outreach
- Cultural or educational project manager
You want to design strategies, attract funding, and make cultural institutions shine…
The Master in Marketing and Development of Cultural Institutions is made for you!
You have a strategic and commercial streak, and you want to help cultural organizations grow? This master’s trains experts in marketing, partnerships, communication, and fundraising for cultural institutions. It opens up opportunities in France and abroad. Thanks to this program, you will learn to design innovative strategies to increase the visibility and economic viability of artistic and cultural projects. Whether by developing partnerships, attracting sponsorship, or designing impactful communication campaigns, this master’s prepares you to meet the challenges of the cultural sector today and tomorrow.
Career Examples
- Cultural Marketing and Partnerships Manager
- Sponsorship manager
- Audience Development and Cultural Outreach Manager
- Brand manager in the cultural sector
- Business development manager
