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What tasks did you carry out during this internship?
During this internship, I am a production assistant and community manager. 15 Aout Productions is a company created by Anne Bouvelot (a former IESA student from its early days) and Serge Castaldi. The agency makes web and digital films, editorial content, and even somewhat more corporate films. My job is to manage the company’s development. Indeed, among all the agencies in Paris, you have to fight to find your place and prove the value of your work. Brands and communication agencies do not come to you; it is up to you to make them want to work with you. I post on social media (Facebook, Twitter, Tumblr, Vimeo, and LinkedIn) the latest in digital, web, advertising, and so on. I also do what is called “monitoring”; I keep up with new communication agencies, manage new contacts and job changes at agencies. Indeed, the production company I work for offers communication agencies its production services. So you have to keep the contact database up to date so as not to contact someone who no longer works at a given agency. So I do what is called “phoning”: I call agencies and book meetings at which my boss showcases their latest productions and their latest directors. I attend shoots, I am often in the control room, and I handle the actors and everyone’s needs. I also attend post-production: voice recordings, editing, color grading, and so on. Our offices are in those of Planimonteur, near France télévisions. So I can attend post-production of shows and documentaries other than what our company does.
What do you take away from this internship? What skill were you able to develop thanks to this internship?
I am still doing it; I finish at the end of March. For now, what I take away from it is the whole post-production workflow. In recording, I was taught to listen to voice intonations, to the phrases that would attract the client. In editing and color grading, I was taught how it works and to look at images in a different way. I am now discovering all the beauty a camera can reveal. I also learned to make phone calls, to make agencies want to meet us. But it was hard at first; I was not aware of all the perseverance and effort it would take. You also have to keep your spirits up when you do not land any appointments in the first few days. I also learned communication strategies for social media. So I gained communication skills beyond the theoretical ones. This internship is a real enrichment.
Did you take part in a specific mission or event during this internship?
No, no specific events yet.
Do you have an idea of what you would like to do after your studies at IESA?
I know I am heading toward cultural and event communications and that audiovisual is appealing to me more and more. Beyond that, I have no precise idea. I am waiting to do other internships to see what would suit me best.
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